Who we are looking for
Immediate availability. We are looking for an ambitious and creative consultant with experience in devising and delivering marketing and communication plans for organisations and projects. This is a key role that will work directly with the Director to promote IARS as an organisation, its membership scheme as well as its work and projects at local, national and international levels.
The role, the application process and our offer
The post is offered on a consultancy basis via our Associates Scheme.
Our offer includes:
- 12 month consultancy contract that is renewable and extendable depending on funding
- £100 per day for project delivery (minimum 2 days per month) and £120 per day for project management (minimum 0.5 days per month)
- CPD accredited online and face-to-face training
- Fully funded bursaries to travel abroad, and across the UK
- Work directly with IARS’ Founder Professor Gavrielides
The hours can be worked remotely and flexibly during the week, but we would like our Associate to spend at least 2 days per month at our office in central London. Travel, subsistence and other expenses will be covered separately and with advance agreement with IARS.
The post holder will report directly to Dr. Theo Gavrielides delivering work in 3 areas: (1) Marketing (2) Communications (3) Membership
IARS Membership Management
- Lead on the development and delivery of the IARS Membership Strategy and Associates Scheme.
- Analyse membership recruitment and retention statistics and develop and maintain effective membership processes;
- Analyse membership profiles, making and implementing recommendations to strengthen our offer to Silver, Gold and Platinum members;
- Manage the delivery of member communications, potentially including an annual journal and member newsletters;
- Manage compliance with data protection law.
Communications Management
- Devise a communications strategy and implementing it through an annual workplan
- To be responsible for the overall management and updating of the IARS website
- Be responsible for IARS’ social media accounts (Tweeter, LinkedIn, Facebook, YouTube, Flicker, Google+), websites, newsletters and other means of external communication.
- Report monthly on their delivery and devise plans for their further development.
- Together with the Director, represent the organisation at events and the media.
- Coordinating the appearance of all IARS’ print and electronic materials (such as letterhead, use of logo, brochures), making sure that both internally and externally the organisation looks professional.
- Draft Press Releases and liaise with journalists and the media in circulating them to the wider public and specific audiences such as policy makers and other decision makers.
- To research new online social media services and software and advise IARS on how to use it.
- To develop a database of media and stakeholders contacts and work with the Office Administrator to keep it up to date.
- To support the communication needs of IARS’ projects and events.
Marketing
- To market and sell IARS’ publications, events, CPD online trainings and services to new and existing audiences using a variety of means including online social media, emails, brochures, and telephone.
- To be responsible for the production, design, updating and commissioning of marketing material promoting IARS work and services such as banners, fliers, brochures, business cards and videos, liaising with the graphic/web designer
- To be responsible for the promotions and sales of IARS online bookstore, and with the Office Administrator record sales and report on progress.
- To be responsible for the marketing of IARS’ Annual Conferences including the sales of its tickets.
Other
- To undertake all tasks respecting IARS Equality and Diversity Policy as well as its founding values
- To attend and participate in internal IARS meetings including staff meetings
- To work co-operatively with other IARS staff and Board members
- To attend relevant training in order to fulfil the requirements of the job
- To co-operate in the formulation of and development of systems for monitoring and evaluating the work of IARS
- To treat with confidentiality any information about IARS members, users, staff and research that could be deemed as personal, private or sensitive
- To undertake any other reasonable duties as required by the Director
